Who can join Unbiased?

If you are a financial adviser, mortgage adviser, accountant or bookkeeper you may be able to sign up with Unbiased.  

We currently work with: 

  • FCA authorised Independent financial advisers and Restricted – whole of market advisers.  Restricted – whole of market advisers means that you can provide whole of market advice only on certain types of products. You are only able to list the product areas that you are whole of market for on your Unbiased profile.
  • FCA authorised whole of market mortgage advisers.
  • Accountants with a certificate to practice issued by ACCA, ICEAW, ICAS, CIMA, IFA 

Upon signing up you must select the option that is representative of the advice you are able to offer consumers, and comply with any relevant legislation, regulation, and rules that apply to your profession. 

We do not currently provide a service for financial advisers who are Restricted by provider and are unable to go off panel should a consumer require.